Product engineering
From first scope to the app stores.
For founders and teams building something new, or fixing something that was built fast. We think about the product, not only the code, and we stay for what comes after launch.
What we do
The whole product, not just the build.
Shipping is the start. We help you decide what to build, build it properly, and keep it healthy once real users arrive.
Scope before code
We pin down who it is for, the smallest version worth shipping, and what to prove first. You get a plan, an architecture and a roadmap you can raise money or make decisions on.
Build: web, iOS and Android
Production apps and platforms on modern, boring-in-a-good-way stacks, with tests, CI and deploys set up from the start.
Rescue and refactor
Built fast with an AI builder or a rushed team, and now it breaks? We find the root causes, stabilise it, and add the tests and monitoring it was missing, without a rewrite from scratch.
Run and care
Monthly maintenance after launch: fixes, upgrades, monitoring and small improvements, by the people who know the code.
How it runs
Visible progress, every step.
Step 1
Understand
Users, business model, constraints and risks, written down and agreed before anything is built.
Step 2
Ship in slices
Working software early and often, in your repositories and accounts, so progress is something you can click.
Step 3
Hand over or stay
Documentation, runbooks and a walkthrough for your team, or we keep running it for you.
Proof
Products we've shipped and rescued.
- Mailboxes
- LLM parsing
- Dedupe
- Search
- Shortlist
From AI-built prototype to production platform
Synigence Global: From AI-built prototype to production platform
Live in production since September 2026, with ongoing care
A recruitment platform built fast with an AI app builder, rebuilt to run reliably on real mail, real candidates and real deadlines.
ApnaTrack: Employee management, shipped to both app stores
Delivered. Live on the App Store and Google Play
An employee management and tracking product, designed and built end to end: the iOS and Android app, and the website that sells it.
Momnts: Group plans without the group-chat chaos
In development
Our own product, in active development: an app that ends the endless “when are you free?” thread, with AI recommendations for where to go.
Questions founders ask us
- We have an idea but no product yet. Where do we start?
- With scope. Before any build we work out who the product is for, the smallest version worth shipping, and what has to be true for it to work. Building the wrong thing well is the most expensive mistake a product can make.
- Our app was built quickly and now it keeps breaking. Can you help?
- Yes. We trace failures to their root causes, stabilise what exists, and add tests and monitoring, usually on your current stack rather than starting over.
- Who owns the code?
- You do. Everything lives in your repositories and cloud accounts from the first commit.